Intercultural Design - Project

 3/02/2025- 24/03/2025 (week 1 - week 7)

Cindy Noverin / 0376409

Intercultural Design / Bachelor of Design (Hons) in Creative Media / Taylors University 

---

TABLE OF CONTENTS

Lectures

Instructions  

Ideas and Presentation

Reflection

---

Lectures

WEEK 1

we had our first teams meeting to do briefing about the module and the next day we had our first face to face class where we got introduction of our lecturers and started our lecture about everyday design and how everything is made with design and how I also has meanings to every design. the way we see it, the way we assume and the way we found out about the true meanings all matters to make a design work

Visuals definition

Basically, visuals are everything that can be seen. The definition of visuals has wide coverage, including nature. Nature itself is not human culture unless there is attachment to it. Therefore, visual is whatever we are able to see that has been made by human beings to mean something. It serves a purpose, communicates meaning, and helps express ideas.

Design System

the design system

Group Project:

This week, we first teamed up together and started to decide when to meet up to start our work, by giving ideas also choosing Raaya as our leader.

WEEK 2

This week, we have online class on Thursday and offline class on Friday. On Thursday, Mr. Charles and Mr. Asrizal briefed us about the group assignment for the proposal. We asked questions on teams. 

The briefs we got: 

• Instead of making things related to Japanese fashion, we could take inspiration from the design and try to insert it into our own culture or Malaysian culture.
• Smartphone app isn't the right choice since it might be jumble.
• For 3 main ideas, we need to make 1 rationale
  

On Friday, there was a guest coming to our lecture to share about every day design. He also announced that there will be a competition that we can join, with prize money.

Group update: 

The second week, our group leader follow up to see our proposal progress. We did some parts of the proposal, but then after lecture class we noticed that we did some parts wrongly. The ideas we though isn't creative enough for the proposal after we saw everybody's work in online class. We had some discussion in our group chat. After the discussion, here is 3 ideas of ours:

• Batik zori sandals, which is the combination of Japanese and Malaysian culture.
• Rokku and angura kei inspired batik.
• Mori kei lady parasol.

Week 3

Lecture notes:

In this offline class, many groups queueing for consultation with our lecturers.

Progress:

On Tuesday, we finish the rough sketch so we can ask for feedback. In the group discussion, we decided to make a video presentation this week. Our group leader, made a consultation with Mr. Asrizal and it turns out that the batik zori sandals is the most liked idea, so we decided to use the batik zori sandals as our main idea.  After, we record the presentation video by zoom meeting.

Week 4

Lecture notes:

This Thursday and Friday, we have no class. The time will be for our research.

Progress :

On Thursday, we found out that there is a batik store at Sunway Pyramid. We decided to go to the store, Rimba. When we visit the store, it was smaller than our expectation so we took some of videos and photos, then decided to visit the National Textile Museum which is located in Kuala Lumpur on the next day.

The next day, which is Friday, we gathered at Taylor's then go together by grab. The National Textiles Museum we visited cost 5rm for international visitor, and 2rm only for local. The museum exhibit lot kinds of batik, and we also found the sandals which is similar to our design. 

Figure 1.2 The sandals similar to Batik Zori Sandals

Figure 1.3 Video in National Textile Museum

Week 5

Lecture Notes:

This week, we have offline class. Mr. Asrizal briefed us about the requirements of the final project:

• minimum 5 short videos, (max 30-45seconds long)
• can be multiple videos on the same thing
• brand the tiktok page into the project
• 1 post of e-portfolio for 3 task
• same e-portfolio with other group members, make own reflection

Then, group 13 present their data collection. Their topic of presentation is about matcha. After, Mr. Charles explained about the ppt from the first week. He explained about the design system.

Progress:

After class, our group made a small discussion about the tiktok content for us to make. The ideas we have so far:

- we compile the videos we took and voice it over with information about batik

- ⁠quick interviews about why people don’t wear batik regularly 

- ⁠explain ideas behind the batik zori sandal while sketching the idea 

- ⁠hear me out challenge

Week 6

Lecture notes:

This week, we have no class.

Progress:

After some more discussion, we collected more ideas for our content:

• We compile the videos we took and voice over it with information about batik
• Quick interviews about why people don’t wear batik regularly
• Explain ideas behind the batik zori sandal while sketching the idea
• Hear me out challenge
• Use the soap cutting video
• Google search kind of things
• Funny unexpected transition that cuts to the explanation
• Walk and show ideas
• Open a bag which has the idea 
• Transition ad
• Where challenge

After these few ideas, we did a group polling for showing 5 ideas we going to make for our project. Here is the 5 ideas chosen:

• The video compilation about videos we took and voice over it with some information
• Quick interviews
• Explanation about ideas behind the batik zori sandals while sketching
• Open a bag which has the idea
• Funny unexpected transition

After these 5 ideas chosen, we divided the ideas so each person does 1 ideas. For the quick interviews, 2 person did the interview. We did the videos after Melayu class on Friday.

Week 7

Lecture notes:

Progress:

This is our last week for this intercultural module. We finished our videos and editing.

back to top

---

Instructions

back to top

---

Ideas and Presentation

Everyday Design Ideas

Data collection and Research

Final Result

Tiktok page

https://www.tiktok.com/@clikclakbatik?_t=ZS-8uty9PPksSm&_r=1

back to top

---

Reflections

Experience

during this module, I get to analyze my surroundings around more. not that I don't do that, but it has become more of a habit than something that I do occasionally. I also get to explore many ways on how batik is made to and for in certain area of Malaysia. doing this project helps me expand my creativity to create something new for everyday design, like how the zori batik sandals that you can use everyday while implementing Malaysian batik and Japanese zori sandals at once.

Observation

I see that other students are very creative on how to implement everyday design with Malaysian Cultures and other cultures, that could help design improve each day, in a way that I couldn't even think could possibly work

Findings

I find that Batik is a very underrated considering how hard and complex the process of making is. and how it is very underappreciated.

back to top

---